For the first time, parade attendees can vote on their favorite entrants by texting the designated entry number to 839863. (During the parade, each entry will be preceded by a parade marshal holding that entrant’s number.) Users may vote for as many entrants as they like, but only once per entrant.
Voters of the People’s Choice Award will receive a text an hour after the parade, announcing the winner!
The polls will be open from 7 to 10 p.m. Saturday. Get those thumbs in shape!
