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Cup runneth over


Jenn Scott April 2nd, 2013

Did you know 80 percent of women wear the wrong bra size?

OK, so that’s not an actual fact, but in my own guesstimation — which includes expertise from years in lingerie sales — it’s pretty darn close.

One thing I learned from my retail days is that women typically wear the wrong size for two reasons:

1) They’re in denial, and
2) They’re uninformed.

Seriously, get yourself measured.

It’s maybe 30 seconds of an uncomfortably close situation involving a tape measure, but then you’ll know. And knowledge is power.

The toughest bra barrier to hurtle is denial. Maybe you’re holding onto a size from long ago or your cup long since has runneth over.

The thing is, ladies: Bras aren’t supposed to hurt. If they do, you’re wearing the wrong size.

When that’s the case, strange and uncomfortable things start to happen. First, you’ll feel like you can’t breathe. And everyone likes to breathe, right?

Second, your underwire might dig into your skin and cause marks or general pain. Stop squeezing your tatas!

Third, the life of the bra will be reduced dramatically. Whether that’s a wire popping out and possibly stabbing you or your hooks pulling apart too much, an improper fit is a waste of money.

So, get measured and establish your size. Accept your size. See, that wasn’t so bad, was it?

Now comes the fun part: shopping! If you’re a common size, bra shopping probably always has been fun for you. But if you’re among the growing number of women who don’t fit nicely into a 34-36 B or C, your options in the metro have just increased.

The Ruff Life Lingerie & Vintage (1630 N. Blackwelder; 601-9994) is the newest concept in the Plaza District, aiming to “sexy” things up a bit. You’ll be happy to know that sizes range from 32A to 38H, in brands like Gossard and Curvy Kate.

Women’s Health Boutique (12062 N. May; 936-0030) is another great stop for women who have sizes outside the traditional cup. Along with a broad range of sizes, it offers personal fittings and a variety of shapewear. The boutique sells nursing bras and mastectomy products, as well.

Now, for the ladies who do wear a more traditional size: Check out The Lingerie Store (7636 N. Western; 841- 9828). The shop also carries  AA-M cups, so everyone is covered (literally).

It’s not just bras here, either. Check out some sexy lingerie, in leather or lace, or subtle shapewear for skimpy dresses that require an extra-firm tummy.

Have some fun with your bra shopping now that you’ve got choices, no matter what size you wear. Let’s shop, OKC!

 
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