As far as names for dubstep producers go, veteran Los Angeles beat maker Adam Glassco picked a pretty great one. Moving from his roots in drum and bass music to electro and now dubstep, Flinch inspires his fair share of involuntary movements in dance halls and clubs across the world since he first started experimenting on his laptop.
“As soon as someone showed me that you could make music on a computer by yourself, I was hooked,” Glassco said. “I was enamored with the power you could have working by yourself as opposed to hashing it out with five guys in a room.”
He found an artistic partner in frequent collaborator John Dadzie — best known as 12th Planet — and helped build a scene that eventually spawned an international craze.
“It was a lot of people working for a long time,” Glassco said. “I watched it go from this little scene in L.A. to a global thing. It’s been really cool.”
Where Glassco sets himself apart from his wobble-loving contemporaries is a tendency toward the melodic rather than straight monstrous rhythms.
“I like to think that I bring a melodic edge to it,” he said. “You can still dance, but I’m really into writing hooks and creating vocal melodies with writers and singers … there’s more of a traditional song structure to the things I’m working on.”
Flinch is currently promoting his smash remix of Major Lazer’s “Watch Out For This” and new EP Belly of The Beast through SMOG Records, out just two days before Thursday’s show at OKC Farmers Public Market, 311 S. Klein. While both of those favor the dubstep and trap sounds dominating the radio waves, Flinch is excited about a batch of material expected out this fall as a series of EPs or a an album.
“It’s unclassifiable; it’s a little bit of everything,” Glassco said of the new music. “It’s exciting to show some other styles I like to play besides what people know me as: strictly dubstep.”
Pushing boundaries is what Flinch believes will help keep dubstep and its various offshoots and subsets at the forefront of American music.
“I like to not think about what I should be doing. I just want to experiment and push myself. It’s about keeping it fun,” Glassco said. “A lot of people are just excited to experiment and feel comfortable to do that. It’s not necessary, but it’s smart, as a producer, to step out of your comfort zone. Sometimes, that’s when the most interesting ideas will come out.”
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